Art Director: Alexandra Lifton
Copy Writer: Lauren Haslett
An in-store and environmental experience would involve plots/piles of dirt with iPads open to the app, users could see for themselves how the app works and how easy it is to use.
The Bloom app from Home Depot will allow users to create their dream garden on their mobile device or tablet. Users can select a premade garden that fits their needs or can drag and drop plants to "create their own" garden. The application will tell users information about the selected plants, including price, season, soil, and maintenance. Once the user has selected the perfect garden, they will be able to purchase all materials needed and have them ready for pick up at the nearest Home Depot location the next day.